Stanley Lifestyles is India’s largest super-premium and luxury furniture brand with a market share of 5.61% in terms of revenue in Fiscal 2022. They are also among the few home-grown super-premium and luxury consumer brands in India operating at scale in terms of manufacturing as well as retail operations. (Source: RedSeer Report) Further, they are the fourth largest player in the home furniture segment in India in terms of revenue in Fiscal 2022. (Source: RedSeer Report) They have the distinction of being among the first few Indian companies to venture into the super-premium and luxury furniture segment and one of the few Indian companies present across various price points, i.e., super-premium, luxury, and ultra-luxury segments, through their various brands. (Source: RedSeer Report).

They design, manufacture, and retail their products through their network of pan-India stores. According to the RedSeer Report, they are among the top four Indian super-premium and luxury furniture manufacturing companies in India that are completely integrated, possessing the ability to manufacture their products and distribute them through their network of retail stores. They believe that their in-house manufacturing operations coupled with their retailing model, differentiates them from other Indian and foreign furniture brands. Their integrated model provides them with the ability to have complete control over their processes, ranging from procurement of raw materials, designing their products, manufacturing, quality control, marketing, and ultimately sale of their products.

They offer customers bespoke products by leveraging the skilled craftsmanship of their employees. Their employees possess expertise across various processes that they deploy as part of their operations which include leather marking, cutting, carpentry, sewing and stitching, metal work, and polishing. As of June 30, 2023, the total number of craftsmen associated with their new product development division was 61 (including permanent employees and craftsmen on a contractual basis). They focus on attention to detail while blending unique manufacturing techniques with contemporary design to deliver a truly distinctive product experience and offer luxurious offerings to customers. Almost all of the products under their “Stanley Level Next” and “Stanley Boutique” brands include handcrafted elements.

Objects of the Issue

• Expenditure for opening new stores under the formats of “Stanley Level Next”, “Stanley Boutique” and “Sofas & More by Stanley” (“New Stores”);
• Expenditure for opening anchor stores (“Anchor Stores”)
• Expenditure for the renovation of existing stores under the formats of “Stanley Level Next”, “Stanley Boutique” and “Sofas & More by Stanley” (“Existing Stores”)
• Funding the capital expenditure requirements for purchasing new machinery and equipment by the company and Material Subsidiary, SOSL; 
• General corporate purposes.

Stanley Lifestyles IPO Review (Apply or Not)

• May Apply

Brokerage Firm IPO Review

• Anand Rathi: Apply
• Indsec Securities: Apply
• Reliance Securities: Apply
• Swastika Investmart: Apply

Stanley Lifestyles IPO Date & Price Band Details

Stanley Lifestyles IPO Market Lot

The Stanley Lifestyles IPO minimum market lot is 40 shares with ₹14,760 application amount. The retail investors can apply up-to 13 lots with 520 shares or ₹191,880 amount.

Stanley Lifestyles IPO Allotment & Listing Dates

The Stanley Lifestyles IPO date is June 21 and the close date is June 25. The Stanley Lifestyles IPO allotment will be finalized on June 26 and the IPO listing on June 28.

You can check IPO subscription status and IPO allotment status on their respective pages.

Stanley Lifestyles IPO Form

How to apply for the Stanley Lifestyles IPO? You can apply for Stanley Lifestyles IPO via ASBA available in your bank account. Just go to the online bank login and apply via your bank account by selecting the Stanley Lifestyles IPO in the Invest section. The other option is you can apply for Stanley Lifestyles IPO via IPO forms downloaded via NSE and BSE. Check out the Stanley Lifestyles forms – Click BSE Forms & NSE Forms blank IPO forms download, fill, and submit in your bank or with your broker.

Stanley Lifestyles Company Financial Report

Stanley Lifestyles IPO Valuation – FY2023

Check Stanley Lifestyles IPO valuations detail like Earning Per Share (EPS), Price/Earning P/E Ratio, Return on Net Worth (RoNW), and Net Asset Value (NAV) details.

Peer Group

• NA

Company Promoters

• Sunil Suresh
• Shubha Sunil

Stanley Lifestyles IPO Registrar

Kfin Technologies Limited
Phone: 04067162222, 04079611000
Email: sll.ipo@kfintech.com
Website: https://kosmic.kfintech.com/ipostatus/

Stanley Lifestyles IPO Allotment Status Check

Check Stanley Lifestyles IPO allotment status on Kfin Technologies website allotment URL. Click Here

Stanley Lifestyles IPO Lead Managers aka Merchant Bankers

• Axis Capital Limited
• ICICI Securities Limited
• Jm Financial Limited
• SBI Capital Markets Limited

Company Address

Stanley Lifestyles Limited
SY No. 16/2 and 16/3 Part,
Hosur Road, Veerasandra Village, Attibele Hobli,
Anekal Taluk, Bengaluru – 560 100
Phone: + 91 80 6895 7200
Email: investors@stanleylifestyles.com
Website: http://www.stanleylifestyles/

Stanley Lifestyles IPO FAQs