Rajnandini Fashion India IPO Details

Rajnandini Fashion Designs, founded in 2010, is involved in the manufacturing and selling of women’s clothes and fashion products via online and offline channels. The firm mainly focuses on the sale of ethnic and casual wear under the women’s category. In the Ethnic range, they sell sarees, kurtis, kurta sets, and unstitched dress materials, and under casual wear, they sell tops, tunics, dresses, and maternity gowns using various materials such as cotton, rayon, silk, and poly-cotton. 

The company runs its business under the B2C model, where they sell its products via its own and 3rd party website like Amazon, Flipkart, Myntra, Ajio, Nykaa, and others, and the B2B model, where they supply the fabrics and garments to wholesalers and retailers. Moreover, its products are sold under 4 brands, including Merira, Monira, Roly Poly, and Rajnandini.